Do you give a crap?

who gives a crap toilet paper rolls

We’re so used to it we don’t pay attention to our comfort any more. But if I’d tell you we’re part of 60% of the world population who have access to toilets, who’d you give it a thought now?

Yes, this article is about flushing the toilets. Or just having a safe and clean place to go for this. The above statistic means 40% of the humans are lacking this simple privilege. It’s huge.
And what happens when there’s no toilets? Mostly children die from diarrhoea, which is the second biggest killer of children under 5, worldwide (that’s about 500,000 children dying every year). I can provide some more sad facts but it’s not the point.

Here I’d like to introduce Who Gives a Crap, an Australian company who did give a thought about all this and started a successful toilet paper business to make the world better.

 

who_gives_a_crap
Who Gives a Crap rolls @ Seven Seeds, Melbourne

How does it work?

They produce and sell nice-looking toilet paper rolls,  100% made of recycled post consumer waste fibers (meaning they’re saving trees and water as well – these guys are amazing!). 50% of their profits goes to NGO WaterAid, whose purpose is to provide people with clean water, safe toilets (yes safe, you don’t want to know what happens to women who don’t have access to safe toilets), and hygiene education.

Who Gives a Crap is still a young company, nevertheless they managed to provide a year of toilet access to 46,500 people so far (and save 4,600 trees but that’s not the point). So it makes you think about it. If buying some cool toilet paper roll can help building a better world, it’s worth trying!

Being Australian, Who Gives a Crap rolls are only available down there (unfortunately). If you happen to live in this happy country, you can order some rolls from their website.
As for others, you can still have a look at WaterAid‘s website to see how you can contribute, or think about some other way to help!

 

More info
Who Gives a Crap: whogivesacrap.org
WaterAird: wateraid.org

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